Thursday 22 September 2011

Music Video Brief

We have been asked to devise and make a promotional music video for the new act. As a new act, the record label is keen that this first release appeal to a wide audience and establish an image that is both recognisably unique and appealing to their target audience. With this in mind, their first release will be a cover version and will be used as a platform for future original releases. The record label is happy for this release to be any of the three songs listed below and they would like us to choose whichever one we can make a dynamic promo for, as the key thing is to get them exposed!

Good Girlz Bad
Fiona(19), Sarah(18), Louise(21) and Chelsea(19) formed Studded Rose in 2009 when they all responded to an advert in the Stage magazine (they are a manufactured band) and all went to performing art schools/were working on performing arts courses. They are signed to Sony BMG.
Sound: Funky pop
Ideology: Girl power makes comeback...with an edge
Influences: Spice Girls, Cyndi Lauper, Destiny's Child
Likes: Shopping, girly chats, travelling, independent women
Dislikes: Footballer's wives, being told what to do, copycats

I believe the brief we have been given is good and I also believe that the girl group have the capability to reach a wide audience, particularly females as they are independent women 'with an edge' and because of this they be seen as role models. We have changed the group name to 'Studded Roses' to integrate with the ideology of the band as they are edgy.

1 comment:

  1. Your blog is looking good Beatrice, very thorough. You need to add your response to the brief though, and also the whole blog is a bit wordy- try to add more images and/or videos and use other presentation tools to make it more engaging.

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